Oracle Named a Leader in Configure, Price, Quote by Independent Research Firm (2025)

Oracle Fusion Cloud Configure, Price, Quote (CPQ) recognized for AI-first innovation strategy

Austin, Texas—Mar 26, 2025

Oracle has been named a Leader in The Forrester Wave™: Configure, Price, Quote Solutions, Q1 2025 report for Oracle Fusion Cloud Configure, Price, Quote (CPQ), part ofOracle Fusion Cloud Customer Experience (CX). The report evaluated 13 vendors and named Oracle Cloud CPQ as one of four Leaders, giving Oracle the highest score in the Strategy categories. A copy of the report is availablehere.

According to the Forrester report,“Oracle sees the CPQ solution as the engine at the center of all B2B buying and selling processes across every sales channel, in diverse industries, for a wide range of business models” and “has an AI-first innovation strategy focused on addressing market needs and is an API-first, composable platform with applications that enable key revenue transformation capabilities […].”

“Delivering a consistent and personalized buying experience is a big challenge for many organizations as systems and data are typically disconnected, impacting both efficiency and sales,” said Kartik Raghavan, senior vice president, Oracle Cloud CPQ. “Oracle Cloud CPQ helps organizations streamline the sales process and create seamless digital buying experiences that accelerate quote-to-cash and drive revenue growth. We believe Forrester’s recognition of our CPQ offering underscores our AI-first strategy and relentless focus on customer success.”

Organizations across all industries rely on Oracle Cloud CPQ to streamline complex sales, accelerate the quote-to-cash process, and maximize revenue. With Oracle Cloud CPQ, organizations can:

• Accelerate sales cycles: AI-powered guided selling, automated approval workflows, and intelligent pricing recommendations help sellers configure accurate quotes faster and close deals more efficiently.
• Unify revenue processes: Connected architecture helps organizations eliminate inefficiencies across the revenue lifecycle and coordinate seamlessly between sales, pricing, inventory, and fulfillment.
• Make more insightful decisions: Embedded AI helps organizations enhance decision-making by providing real-time insights, optimized deal structures, and revenue opportunities.

Part of Oracle Fusion Cloud Applications Suite, Oracle Cloud CX leverages the latest AI innovations to help organizations create, manage, serve, and nurture lasting customer relationships across marketing, sales, and service. Embedded AI acts as an advisor and assistant to help customers analyze connected data, enhance operational efficiency, and improve the customer experience.

To learn more about Oracle Cloud Configure, Price, Quote, visit https://www.oracle.com/cx/sales/cpq/

Forrester does not endorse any company, product, brand, or service included in its research publications and does not advise any person to select the products or services of any company or brand based on the ratings included in such publications. Information is based on the best available resources. Opinions reflect judgment at the time and are subject to change. For more information, read about Forrester’s objectivityhere.